Restrained by culture

An article in the Sun-Herald earlier this month said that women desire sexual intercourse more than how they let on.

The article featured Daniel Bergner, who wrote about experiments done by Meredith Chivers on human arousal.  Subjects watched different kinds of pornography as their genitals were measured to see how aroused they were.  Subjects noted how aroused they felt as these measurements were taken.

Bergner and Chivers concluded that men and women were similarly aroused sexually, but women are less likely to admit it.  It is as though it is culturally taboo for women to feel aroused in some situations, so they feel the need to hide their shame.  Culture allows men to be less restrained in this aspect.  They promote the idea that when the society's expectations allow it more, then women express their sexual desires more openly.

Do you believe them?  Is this really true?  Are we sexually inhibited by cultural expectations?  Is this a "good" thing or a "bad" thing?  What do you think?

Is the intensity of women's sexual arousal related to their ovulation cycles/

Should we be more honest about our sexuality, or should we be less open about it?  Why?

Would more openness lead to a higher rate of rape, unwanted pregnancies and other undesirable sex-related crimes?  Really?

What is appropriate expectation and behaviour with regards to the sexual aspect of our lives?  What should the expectation of society and culture be?

What does God say about this?  Does it matter what God says?